PRIVACY POLICY

This website is maintained and operated by OPTME TRATAMENTO DE DADOS NA INTERNET LTDA.

We collect and use some personal data belonging to those who use our website. In doing so, we act in the capacity of controller of such data and are subject to the provisions of Federal Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD).

We take care of the protection of your personal data and therefore provide you with this privacy policy, which contains important information about:

– Who should use our website     

– What data we collect and what we do with it 

– Your rights in relation to your personal data; and   

– How to contact us. 

  1. Data we collect and why we collect it

Our website collects and uses some personal data from our users, as set forth in this section.

  1. Personal data expressly provided by the user

We collect the following personal data that our users expressly provide to us when using our website: Name, company, email, phone number and city.

The collection of this data occurs at the following times:

– When the user signs up on the form

The data provided by our users are collected for the following purposes:

So that the user can purchase our products and services through customer service, thus allowing our consultants to contact them.

  1. Personal data obtained by other ways

We collect the following personal data from our users:

– Geolocation data  

– Data of interactions performed during the user’s navigation through the site   

– User journey on the website   

– Facebook Pixel  

– Tag Manager   

– Google Analytics

The collection of this data occurs at the following times:

– When the user accesses the website and accepts the privacy policy.

This data is collected for the following purposes:

– To comply with legal determination to store application access log    

– To personalize the user experience.

  1. Sensitive data

Sensitive data will not be collected from our users, i.e., data defined in articles 11 et seq. of the Personal Data Protection Law. Thus, there will be no collection of data on racial or ethnic origin, religious conviction, political opinion, membership of a union or organization with a religious, philosophical, or political character, data concerning health or sex life, genetic or biometric data, when linked to a natural person.

  1. Cookies

Cookies are small text files that are automatically downloaded to your device when you access and browse a website. They are basically used to identify devices, activities, and user preferences.

Cookies do not allow any file or information to be extracted from the user’s hard drive, and it is also not possible, through them, to gain access to personal information that has not come from the user or from the way they use the website’s resources.

  1. Website Cookies

Website cookies are cookies that are sent to the user’s computer or device and administered exclusively by the website.

The information collected by these cookies is used to improve and personalize the user experience, with some cookies being used, for example, to remember user preferences and choices, as well as to provide personalized content.

  1. Third-Part Cookies

Some of our partners may set cookies on the devices of users who access our website.

These cookies, in general, aim to enable our partners to offer their content and services to the user that accesses our website in a personalized way, by obtaining navigation data extracted from their interaction with the website.

The user can obtain more information about third-part cookies and how the data obtained from them are handled, as well as have access to the description of the cookies used and their characteristics, by accessing the following link:

– Google Analytics: https://developers.google.com/analytics/devguides/collection/analyticsjs/cookie-usage?hl=pt-br  

– Facebook Ads: https://www.facebook.com/policies/cookies/

The entities in charge of collecting the cookies may transfer the information obtained to those responsible for the browsers used by our users

  1. Cookies Management

The user can oppose the registration of cookies by the website, after disabling the option in their own browser. More information on how to do this in some of the major browsers used today can be accessed from the following links:

– Internet Explorer:      

https://support.microsoft.com/pt-br/help/17442/windows-internet-explorer-delete-manage-cookies

– Safari:  

https://support.apple.com/pt-br/guide/safari/sfri11471/mac

– Google Chrome:       

https://support.google.com/chrome/answer/95647?hl=pt-BR&hlrm=pt

– Mozila Firefox:   

https://support.mozilla.org/pt-BR/kb/ative-e-desative-os-cookies-que-os-sites-usam

– Opera:  

https://www.opera.com/help/tutorials/security/privacy/

The deactivation of cookies, however, may affect the availability of some tools and functionalities of the site, compromising its correct and expected functioning. Another possible consequence is the removal of user preferences that may have been saved, jeopardizing your experience.

  1. Collection of data not expressly provided for

Eventually, other types of data not expressly provided for in this Privacy Policy may be collected, as long as they are provided with the consent of the user, or even if the collection is allowed based on another legal basis set forth in law.

In any case, the collection of data and the resulting processing activities will be informed to the users of the website.

  1. Sharing of personal data with external parties

We do not share your personal data with third parties. However, we may do so to respond to legal or regulatory requirements, or to obey an order issued by a public authority.

  1. For how long your personal data will be stored

The personal data collected by the website are stored and used for the period of time that corresponds to what is necessary to achieve the purposes listed in this document and that considers the rights of its holders, the rights of the controller of the website and the applicable legal or regulatory provisions.

Once the storage periods for the personal data have expired, they are removed from our databases or anonymized, except in cases where storage is possible or necessary due to a legal or regulatory provision.

The data collected will be stored for a period of 06 (SIX) months, counting from the date of submission of the information sent by the user through the site.

The data collected may be deleted by means of a digitally signed request to be forwarded by the user to the contact e-mail address. The user must send copies of personal documents along with the request. After sending the documents, the department in charge will validate all the documentation received, and if everything is in order, it will start the erasing process. After validation, the exclusion period is up to 7 (seven) working days, to be counted from the date of approval of the documents.

In case minors access the site, accept the privacy term, and insert their data, without the consent of their legal guardian, they may be excluded, once the person legally responsible for the minor requests the exclusion of the inserted data, according to the process informed in topic 3 of this Term.

  1. Legal bases for processing personal data

Each operation of processing personal data must have a legal basis, i.e. a legal basis, which is nothing more than a justification that during the period of 06 (SIX) months, counted from the date of submission of the information forwarded by the user through the website, remain stored, as provided in the General Law of Protection of Personal Data.

The legal basis in this case is that data processing is authorized by item I of Article 7 of Law No. 13,709/2018, the General Law on Data Protection (“Lei Geral de Proteção de Dados – LGPD”), this being based on consent by the holder of the entirety of the terms provided for in this document and ancillary legislation, as well as the assignment of data.

All our personal data processing activities have a legal basis, among those provided for by law. More information about the legal bases we use for specific personal data processing operations can be obtained from our contact channels, informed at the end of this Policy.

  1. User rights

The user of the website has the following rights, conferred by the Personal Data Protection Law:

– confirmation of the existence of processing         

– access to data

– correction of incomplete, inaccurate, or outdated data

– anonymization, blocking or elimination of unnecessary, excessive data or data treated in violation of the law  

– portability of the data to another service or product provider upon express request, in accordance with the regulations of the national authority, respecting commercial and industrial secrets

– removal of personal data processed with the consent of the data subject, except in cases provided for by law

– information of public and private entities with which the controller has shared data use     

– information about the possibility of not giving consent and the consequences of refusal     

– revocation of consent.

It is important to note that, under the LGPD, there is no right of erasure of data processed on legal grounds other than consent, unless the data is unnecessary, excessive, or processed in violation of the law.

  1. How the holder can exercise his rights

To ensure that the user wishing to exercise his/her rights is in fact the owner of the personal data that is the subject of the request, we may request documents or other information that may assist in his/her correct identification in order to protect our rights and the rights of others. This will only be done, however, if absolutely necessary, and the requester will receive all related information.

  1. Security measures in the processing of personal data

We employ technical and organizational measures to protect personal data against unauthorized access and against the destruction, loss, misplacement, or alteration of such data.

The measures we use consider the nature of the data, the context and purpose of the processing, the risks that a possible breach would create to the rights and freedoms of the user, and the standards currently employed in the market by companies similar to ours.

Among the security measures adopted by us, we highlight the following:

  • Database access restrictions
  • Use of encryption, monitoring, and prompt corrective action in case of violations
  • Constant updating about your privacy responsibilities and data protection methods
  • Restrict access only to employees who need the information to perform their jobs
  • Strong access control and efficient data backup solutions
  • Partner awareness of LGPD
  • Our servers are located in different places around the world to ensure their stability and security and can only be accessed through previously authorized communication channels.

Although we do everything in our power to prevent security incidents, it is possible that a problem may occur that is caused exclusively by a third person – such as a hacker or cracker attack, or the user’s own fault, for example when he or she transfers data to other persons. Thus, although we are generally responsible for the personal data we handle, we cannot be held liable in such exceptional situations over which we have no control.

In any case, if any kind of security incident occurs that could generate risk or relevant damage to any of our users, we will notify those affected and the National Data Protection Authority about it, in accordance with the provisions of the General Data Protection Law.

  1. Complaint to a control authority

Without prejudice to any other administrative or judicial remedy, holders of personal data who feel in any way affected may lodge a complaint with the National Data Protection Authority.

  1. Changes to this policy

This version of this Privacy Policy was last updated on: March 30, 2021.

We reserve the right to modify these rules at any time, especially to adapt them to any changes made to our website, either by providing new features or by deleting or modifying existing ones.

Whenever there is a modification, our users will be notified of the change.

  1. How to contact us

If you have any questions about this Privacy Policy or the personal data we handle, please contact our Personal Data Protection Officer through any of the channels mentioned below:

E-mail: juridico@optme.io

Postal Address: AVENIDA DO CONTORNO 6594 – SALA 701 – 7º ANDAR, SAVASSI. BELO HORIZONTE-MG. CEP: 30.110-044

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